Dreams are powerful

That’s the driving idea behind American Family Insurance’s DreamBank, a space in Madison, WI designed to help dreamers find inspiration, tools and support to bring their dreams to life.

Choose happy.

Exhibit 15 | JUNE - SEPT
When life brings obstacles, it’s easy to get distracted. Our latest interactive exhibit will inspire you to make the most of every opportunity by discovering ways to create habits that promote happiness.

Play with your routine


When was the last time you switched up your weekly routine? At this station, you’ll find new inspiration to mix up your day, with take-home activity cards that promote spontaneity, refreshment, health, creativity, and community.

Connect with inspiring friends


It’s often said that your close friends reveal your future, so start prioritizing the people in your life that support you and your dreams. In a world of quick texts and emails, this exhibit will give you the chance to create a handmade thank-you note and invitation to connect authentically.

Give positivity a squeeze


When life gives you lemons, you can always make lemonade. Learn how to overcome common obstacles by discovering ways to stay positive. Before you go, bring home inspirational sticker reminders to post on your phone, laptop or mirror so you can be encouraged wherever you are.

Don't live near Madison, WI?


Our community of dreamers extends far beyond our brick-and-mortar space. Wherever you live, you can always find inspiring stories, powerful advice and interactive workbooks to guide your dream journey here.

Upcoming Events

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August 24 2016, 6:15pm - 7:15pm

LEARNING LAB: Breaking the Sugar Habit

DreamBank

Join Margaret Eich, MS, RDN, as she covers the health risks associated with excess sugar and gives...

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August 25 2016, 10:00am - 11:00am

FAMILY EVENT: Morning Play Date

DreamBank

Enjoy a morning of meeting new friends at DreamBank. While kids enjoy interactive story time and...

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August 25 2016, 6:15pm - 7:30pm

DREAM BIG: Balancing Power Tools and Burp Rags with Heidi LeHew

DreamBank

Finding that balance between living your life and pursuing your dream can feel overwhelming, maybe...

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